Retail
If an AI engine can't tell what you sell, it recommends the store down the street that it can read.
Where it goes wrong today
- Small retailers rarely publish structured product/category data anywhere crawlable.
- Store hours around public holidays are usually announced only as a Facebook post, which disappears from view within days.
- Multi-branch retailers need each location distinguished clearly — AI engines conflate branches when data is thin.
A realistic example
A boutique posts "closed for stock-take" on Facebook for three days. An AI engine, unable to crawl that post, keeps telling shoppers the store is open.